Get your boho vibe on! Mimmi Fitzgerald, Founder and Delectable Delight Creator, needed a virtual home for her gorgeous and nutritious boho gems. With a true Bohemian vibe — think art, not hippie — this brand is rich colors, scrawling fonts, art-deco-inspired coppers, patterns and illustrations, and, most of all, RICH and DELICIOUS.
I was privileged to work with the amazing Gavin McMichael to bring the Boho Gem Collection to life. His mouth-watering photography showcase Mimmi’s creations in luscious light.
This project was branding, website, print, packaging and social media design.